Concept Design
Can you find a thrilling design for our showroom?
Work with the best store designers – or have your in-house drafts reviewed
Big names, offices specialising in individual sectors or secret design talents: if you are still searching for the right designers for your new retail design we can help you to find the right ones.
Do you already have a design but need adjustments to the size, country-specific requirements, or an upgrade to include additional elements? Our in-house design team is here to help.
Partner-Network
What we offer:
Designers with experience in your sector if that is what your stakeholders expect. Designers with local expertise if the brand is to be linked to the local community. Designers with exotic portfolios if your retail strategy needs a new adventure.
You naturally have the final word. Our job is to show you all the pros and cons.
Our services:
- A network of retail designers and architects
- Pitch organization with pre-selection of suitable designers
- Consulting with your design team during the design phase
- Feasibility check of the design
- Well-moderated roundtable, exchange between the architects and the development team
To avoid unrealistic expectations and the resulting time-consuming rounds of revisions, we liaise with your in-house design team or your chosen architectural firms at a very early stage – ideally as early as the design phase.
Inhouse-Design-Team
What we offer:
Our in-house design team, comprising interior designers, will assist you in adapting your existing design concept.
Our services:
- 3D visualisations of your design
- Expansion of the concept to include new furniture/elements
- Adapting the concept to individual retail spaces
- Layout of the space, including planning of the customer journey
- Adapting the core concept to new markets
- Development of the detailed design concept in accordance with corporate identity guidelines
To implement the concept as quickly as possible, we offer a closely integrated in-house process: design, engineering, procurement and project management work together to ensure the design is feasible from the outset and to propose alternatives.
FAQ-Section
Vizona can be involved in the design process as a moderator, technical advisor and implementation partner. The company supports coordination between the client, the in-house retail team, architects and the later implementation teams. This allows creative ideas to be assessed early in terms of feasibility, cost impact and rollout capability.
Early involvement helps avoid corrections later on. When technical requirements, budget parameters, space logic and rollout capability are considered before or during the concept phase, the design remains feasible. At the same time, strong ideas are less likely to be removed later due to cost reasons or technical limitations.
Yes. Vizona supports the further development of existing store concepts when new requirements arise. This can include adaptations to different location sizes, local regulations, new product areas, additional design elements or requirements resulting from an international rollout.
Vizona supports the design process with regular technical input and close coordination between all parties involved. This allows potential challenges to be identified and resolved early. It reduces later adjustments, protects the creative idea and ensures that the concept can be transferred efficiently into the shopfitting phase.
Our References
Best Case
What we have already done for our clients:
If you want it to last, do it together
Drawing on an effective communications strategy, a fashion client prepares to launch its rollout. The aim? No less than to redefine the well-known brand.
As you can imagine, there are great expectations in the store concept and its precise implementation. The client decides not to take the common approach of passing the project to the architects and, further down the line, issuing a call for shopfitting tenders for the complete design scheme. Instead, it asks us to get involved ahead of the design process: as moderators and technical consultants.
We organise the pitch and compile a highly focused needs specification. We select the three strongest architects’ offices that are familiar with the sector and above all a good match for the in-house retail team at the client. The decision is prepared and taken. Highly motivated, the client and the winning office can then advance to the conception stage.
Vizona stays at the table throughout this process and the subsequent drafting stage. At progress meetings, it offers guidance on individual concept ideas. This close cooperation between all three players means there is no need to take the marker pen to the design scheme at a later date. And the price per square meter is also absolutely on target.
More Services
Project Management
Transparent processes, one account manager
Logistics
We send quality store design on safe journeys
Conception and prototyping
Making innovative store concepts tangible