London, United Kingdom
Back to the future
Future mobility that shows where you come from: The new design of the largest VW showroom in London offers brand cinema on three floors. Color accents, material changes and other visual stimuli lead, sometimes subtly, sometimes monumentally, through the bright ambience, to Volkswagen newcomers and oldies. The eye is thus intuitively directed, also to the LED illumination of the highlight areas. The brightly lit Customer Journey is framed by larger-than-life visuals. Vizona realized the concept, developed furniture in modular design and supervised the implementation of the rollout up to the installation.
|Architect||Meta Design, Berlin, Germany|
|Location||London, United Kingdom|