Tumi

London, Regent Street. Neo-baroque surroundings, noble entrances. In a single gesture uniting the utmost style and hospitality, a marble strip shows the way to TUMI’s luggage gallery. In the centre, newly designed furniture with walnut vanity lines offers visual and haptic guidance to customers. The surrounding walls and shelves are home to products that reflect one other in polished stainless steel and bright chrome. This ambitious pilot store in the heart of London was preceded by extensive 3D renderings and based on great logistical skills, preparing the way for the rollout across Europe.