Paris, France


Desirable objects, dressed in modern design. Having implemented nearly 500 joint projects, Vizona is absolutely au fait with the standards set by Coach, the elegant leather brand that has its origins in the heart of Manhattan. The new shop-in-shop concept — “Defining Modern Luxury” — conveys the company’s philosophy from the heart to the showroom. The clean entrance space offers a large, welcoming gesture to visitors and invites them to gaze at the protagonists: bags and leather goods presented on cubic furniture, in showcases and in subdued black steel shelving systems on the rear walls. An exclusive selection of products curated for Printemps, the world-renowned store in Paris and place of pilgrimage for all those who like to surround themselves with the beautiful things in life. The design highlight is the Craftsmanship Corner, where visitors can savour a multi-sensual encounter with tradition and enjoy a unique shopping experience.

ArchitectStudio Sofield Inc., New York, USA
RolloutWorldwide, >500 locations
Space69 m²
LocationParis, France

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